UniLeaser

UniLeaser

Helping college students sublease with ease

Helping college students sublease with ease

Helping college students sublease with ease

ROLE

ROLE

Product Designer

TIMELINE

TIMELINE

Summer 2026

TOOLS

TOOLS

Figma Design

TEAM

TEAM

Personal Project

CONTEXT

Subleasing is a struggle experienced by many college students

Subleasing is a struggle experienced by many college students

During this summer, 3 of my friends all faced the same issue: they needed to sublease their places for the upcoming semester. One was leaving school for a co-op, another for an internship, and the last one was studying abroad.


They all expressed that the process was tiring and stressful, as they would post on many scattered platforms (Instagram stories, club Slack channels, Facebook groups, subreddits, etc.) yet still struggle to reach reliable & interested subletters.

USER RESEARCH

To explore this issue, I surveyed 16 students across different universities

To explore this issue, I surveyed 16 students across different universities

Students belonged to either one or both of the following user groups:

  1. Subleasers: typically students leaving mid-lease for an internship or studying abroad, who want to cut losses from leaving their place empty while they're gone

  2. Subletters: typically students graduating a semester late/early or returning from internships or studying abroad, seeking housing for a single semester.

The survey revealed that:

75%

of respondents post & search for sublets across at multiple different platforms

4/5

is the average difficulty score for finding subleasers/subletters, 5 being highly difficult

80%

of respondents said they are more likely to trust subleasing to/from a fellow student compared to a stranger

Conducting competitive analysis revealed a current need gap

Conducting competitive analysis revealed a current need gap

I mapped existing methods/platforms students use to find sublets based on two axes— how much trust they offer, and how much information is consolidated/directly provided.

Competitive analysis showed that students lack a platform that is both informationally complete and trustworthy.

PROBLEM STATEMENT

PROBLEM STATEMENT

How might we make subleasing simpler, safer, and more centralized for college students?

How might we make subleasing simpler, safer, and more centralized for college students?

SOLUTION

SOLUTION

UniLease: a subleasing app for students, by students

UniLease: a subleasing app for students, by students

UniLease is a subleasing marketplace for university students within the same institution. Users can login with their .edu email to verify student status, ensuring trust across subleasers and subletters alike.

  1. Create a listing (Subleaser)

  1. Create a listing (Subleaser)

Add photos, pricing, and essential information in just a few steps. Your address is hidden from public by default for maximum security.

  1. Explore and filter listings (Subletter)

  1. Explore and filter listings (Subletter)

Filters are based on what actually matter for college students: price, semester timelines, distance from campus, and level of privacy.

  1. View details and express interest (Subletter)

  1. View details and express interest (Subletter)

Find essential details, such as estimated commute to campus and more. Reach out to express your interest.

  1. Approve requests for messaging (Subleaser)

  1. Approve requests for messaging (Subleaser)

Find essential details, such as estimated commute to campus and more. Reach out to express your interest.

DESIGN PROCESS

DESIGN PROCESS

From user flow to initial structure

From user flow to initial structure

I started off by creating a user flow diagram to determine what pages the app should have. I also listing out important information that needs to be included in listings and filters.

Then, I rapidly created low fidelity screens of the core flows. During this process, I iterated on the listing cards, condensed the listing creation process, and established the core features.

DESIGN DECISIONS

Maintaining the privacy of subleasers, while surfacing relevant information to subletters

Maintaining the privacy of subleasers, while surfacing relevant information to subletters

A major concern was surfaced during user testing: Privacy. Subleasers may not want unwanted individuals from their school knowing exactly where they live, as it poses a serious safety risk. However, legitimate subletters still need to have access to the exact address.

Before: Full address is revealed to all users on listing, compromising security

After: Subleasers can set address to hidden until a subletter expresses interest

After: Address is replaced by relevant info (neighborhood and distance from campus)

Creating an extra layer of trust between users

Creating an extra layer of trust between users

I added a short bio and student verification badge on the profile card to build a sense of safety and connection between students.

I also moved profile cards to the top of individual listings, so subletters can trust subleasers

I embedded profile info into the message requests, so subleasers can also trust subletters

Adding student-specific information & features

Adding student-specific information & features

Finally, I added additional features for subletters that accomodate university students' specific needs:


  • Commute time estimates is essential for students with varying access to each mode of transportation.


  • Semester timeline filtering is a quicker way to set dates based on the academic term rather than calendar dates.

Finally, I added additional features for subletters that accomodate university students' specific needs:

  • Commute time estimates is essential for students with varying access to each mode of transportation.


  • Semester timeline filtering is a quicker way to set dates based on the academic term rather than calendar dates.

DESIGN SYSTEM

Drawing visuals from popular apps trusted by college students

Drawing visuals from popular apps trusted by college students

For the visual language of UniLeaser, I drew inspiration from apps that many college students already use (like Claude, Granola, and Hinge) to create a sense of familiarity. I noticed that they pair serif type with warm tans and grays, and incorporated my observations into UniLeaser's design system.

OUTCOMES

Final prototype testing & feedback

Final prototype testing & feedback

75%

of testers reported an greater willingness to trust other users on UniLeaser compared to other platforms.

1.5/5

was the average difficulty score for creating a listing, 1 being extremely straightforward.

100%

of testers successfully navigated narrowing down the search using filters,

TAKEAWAYS

Design with a specific user group in mind

Design with a specific user group in mind

Inputting the number of bedrooms and subleasing an entire home don't accurately reflect a college student's needs. Narrowing down the user group helped expose more pain points and generate new ideas.

Make connection feel human

Make connection feel human

Digital interactions can sometimes feel impersonal, but paying attention to the design of small details can close that gap.

Thanks for stopping by!

Interested in chatting? Feel free to reach out 💌

© 2026 Julia Mao. All rights reserved.

Thanks for stopping by!

Interested in chatting? Feel free to reach out 💌

© 2026 Julia Mao. All rights reserved.

Thanks for stopping by!

Interested in chatting? Feel free to reach out 💌

NAVIGATION

© 2026 Julia Mao. All rights reserved.

Thanks for stopping by!

Interested in chatting? Feel free to reach out 💌

© 2026 Julia Mao. All rights reserved.